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Altria Center For Research and Technology

Wednesday, June 26, 2019  
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Altria‚Äôs scientists span various disciplines and share the common goal of tobacco harm reduction.

Their scientific approach focuses on:

  • measuring harmful and potentially harmful compounds;
  • evaluating the product's health effects; 
  • researching how adult tobacco consumers use the product and their understanding of its risk; and
  • substantiating that the product is unlikely to appeal to unintended audiences.

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